05.09.2019

TALK ON THE DigitalX IN KÖLN

Dr. Frank Dürr is talking about AR, 3D and VR in retail on the DigitalX by Deutsche Telekom in Cologne.

"With CUUUB, an innovative 3D-webshop system, Dr. Frank Dürr and his team are creating digital Experiences- and Shoppingworlds. He is creative ambassador Baden-Württembergs 2019 and was presenting his XR-webshop on the SXSW in Austin (USA).
Frank Dürr received his doctorate in rhetoric in 2017 and is a lecturer at the universities of Tübingen and Salzburg as well as editor and author of media science publications.

The digital twin is much more than just a technology for virtualization in AR, 3D and VR. The digital images of real buildings, entire cities or complex processes are already ubiquitous and are rapidly gaining relevance in innovative work and in retail. The digital copies of flagship stores, shopping centers and museums as well as entire neighborhoods are on the rise.

Experience the lecture by Dr. Frank Dürr and look forward to current trends in the areas of AR, 3D and VR for retail."

Save tickets: www.digital19.de